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Carbon Footprint Measurement: Where Do We Stand Today?

As part of our commitment to sustainability, we’ve spent the past few months developing a solution for assessing the carbon footprint of our digital campaign delivery solutions. Here’s how we’re measuring CO2 and where we stand on implementing our solution.

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Press releases

Smart AdServer Rebrands as Equativ

Smart AdServer Rebrands as Equativ Brand poised to harmonize market interests efficiently in accordance with ethical standards to fulfill the promise of advertising technology with

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Demand

Reaching Summer Enthusiasts, Made Easy

Consumer spending habits change in the summer as people spend more time socializing and on the go. As you build your summer campaigns, here are the must-have audience segments to consider in your targeting toolkit.

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Demand

Curation: Not Just A Passing Fad

Curation was born to meet the needs of an increasingly fragmented programmatic landscape. Here’s what you should know about curation and the benefits it offers publishers, advertisers, and data providers.

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