Videonuze.com: Innovation in Programmatic Session [SHIFT Video]
By: Will Richmond
To view the article in its entirety, please visit videonuze.com
At our recent SHIFT // Programmatic Video & TV Ad Summit, one of our sessions focused on innovation in programmatic video and TV, with many topics discussed including header bidding, AI, brand safety, mobile, role of data, syndication and much more.
Panelists included Paul Bannister (EVP, CaféMedia), Dvir Doron (CMO/BDO, Cedato), Joe Lospalluto (Head of Sales, Americas, Smart), Chip Schenck (VP of Audience and Programmatic Solutions, Meredith), Frank Sinton (President and Founder, Beachfront Media) with Brian Ring (Principal Analyst, Ring Digital LLC) who moderated.Watch the video now!