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FIFA World Cup 2022 Brings
Global Audiences Together
For 4 weeks this autumn, 5 Billion fans around the world will tune in and stream the FIFA World Cup 2022. As the only global sporting event of this scale, this is a unique opportunity to reach and engage these passionate fans, so don’t miss out.
From live CTV streaming to digital publishers with loyal readership, our targeted inventory can move the needle for your brand. At Equativ, we’re proud of our award-winning expertise and technology to scale your campaign quickly and to maximize multiplatform campaign performance.
THE EQUATIV WORLD CUP PACKAGE INCLUDES:
Reaching World Cup enthusiasts on premium sites such as FIFA, ESPN, BeIN Sports and more!
Premium access to live CTV streaming on World Cup national broadcasters across the globe + broad availability of rich media and interactive formats across all screens
Leveraging our AI-based semantic contextual targeting, matched with audience data to reach your customers with precision and scale
Targeting Strategies to Reach Your Audience with Precision and Scale
By leveraging our campaign targeting and highly engaging formats you can reach your desired audience with precision and at scale across all screens and formats.
Semantic Segments Available
Category and Keyword Targeting
CTV Solutions to Get You Closer To the Game
From live CTV streaming on national broadcasters to the most watched news, highlights, and scores, we’re in the heart of the action.
Engaging Formats to Amplify Your World Cup Campaigns
Our granular campaign targeting and highly engaging formats across all screens will connect you to your audiences during all stages of the live event.
Connected TV
Interactive Formats
Youtube
Premium Publishers
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Highlights on World Cup fans around the globe
of the audience are males
of the audience are Tech lovers
are between 25 and 44 years old
of the audience are foodies
When it comes to such a crowded topic, it’s important to be able to scale quickly and effectively to reach your key target audiences. Our Auction Packages can help maximize your campaign performance while saving time and resources through a single Deal ID.
Direct access to premium inventory ensures a brand-safe environment and insights into ROI free you to advertise without worry.
Make Your First Move
We want to build sustainable relationships through complete and human-led support of each advertiser’s strategy. From media planning advice to campaign optimization and troubleshooting, our team is here to help ensure your success.