Learn how GroupM shits Opel’s branding campaign into gear using programmatic guaranteed on Smart RTB+
The holiday season is THE time for advertisers, we all know that. But it’s also the time for magic and joy. So let’s take a
Programmatic Guaranteed may seem like an obscure sales channel. But Smart has found it offers buyers exactly what they’re looking for during an era when
The Partner Zebestof, a subsidiary of the CCM Benchmark / Figaro Group, is a trading desk that combines technology and proprietary data to enable
GDPR is restricting data use, but Smart has a great alternative for advertisers anxious to make the best of the FIFA World Cup! Learn how to unleash the power of semantic targeting.