Smart News

Smart AdServer Rebrands as Equativ Brand poised to harmonize market interests efficiently in accordance with ethical standards to fulfill the promise of advertising technology with

Smart and New Frontier Data Partner to Provide Advertisers Access to 160M+ US Cannabis Consumer Profiles New York, June 1 2022 – New Frontier Data, the

Power Shifting From Big Tech to the Open Web: New Research from Smart & ExchangeWire London, 09:00 (BST), 31st May 2022 – Smart, the leading

Smart and Global Data Resources bring next-gen privacy-safe targeting to the Nordics [Stockholm, Paris, New York – May 23. 2022] Smart Adserver (“Smart”) the leading

Prisma Media Solutions collaborates with Adot, ID5 and Smart to test first universal identifier trial London – May 16 2022 – Ad targeting via third-party

Press Release– Paris, May 5th 2022 To meet advertisers’ increased communication needs during the summer months, Smart is offering turn-key, multi-publisher summer auction packages focusing

Smart to Attend NAB Show 2022 to Discuss the Future of Advanced TV New York City – April 20 2022 – Smart, the leading independent

Bouygues Telecom, Realytics and Smart create TVMOTIK, 
a fully-French integrated solution to activate 
and market targeted TV advertising Paris, Thursday 3 February 2022 – Bouygues

New Partnership with Anzu Provides Smart’s Advertisers Access to In-Game Ads New partnership with Anzu.io provides advertisers buying on Smart with direct access to premium

After record growth, Smart joins the French Tech 120 Press release – Paris, February 1, 2022. Smart – the independent ad monetization platform – announced

Media buying: Smart allows brands to target sports fans Paris, France, January 31, 2022: With events like the Winter Olympics and the FIFA World Cup

Combining scalable targeting capabilities and access to Top-Tier Media, Sirdata and  Smart innovate to serve publisher and buyer requests. PARIS, France, 18th January, 2022 –

Vocento enters partnership with Smart to replace its full ad tech stack and optimize digital advertising London / Paris / Madrid, 4 January 2022.- Vocento

Smart is Awarded Best Management Team by Private Equity Exchange On November 30th, 2021, the 20th edition of the Private Equity Exchange Awards was held

Smart AdServer launches curation offering, enabling media and data activation at scale The curated marketplace platform offers flexibility and simplicity to curate cross-publisher inventory in

Little Syster recognizes Smart’s commitment to digital responsibility Paris, November 18, 2021. Smart, the independent ad monetization platform, has become a major player in the

Adverty partners with Smart to further facilitate access to its seamless in-game inventory Adverty today announces a partnership with Smart as it seeks to widen

LiquidM DSP and Navegg Announce Partnership Navegg’s audience data is now available on LiquidM, Smart AdServer’s Demand Side Platform. BERLIN – November 15, 2021 –

Smart AdServer Integrates with Publica New global partnership to bring increased demand to CTV publishers PARIS – October 19, 2021– Smart, the independent ad tech

MediaJel Partners with Smart AdServer: Programmatic software and adtech platform leaders unite to transform digital ad ecosystem  and enable new opportunities for cannabis brands and

Smart becomes the first SSP to collaborate with White Bullet to safeguard quality in the digital media landscape London, UK Sept 29th 2021: IP protection